January 30, 2025

Member-Driven Value: How We Prioritize Your Satisfaction

PVREA News
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If you’ve been following the headlines lately, you may have noticed a concerning trend: public trust in institutions is steadily declining.

According to Gallup’s annual ‘Confidence in Institutions’ survey, public trust in institutions like big business, government, and even nonprofits has dropped to historic lows. Only 27% of Americans express confidence in these entities in 2024. Those numbers highlight a growing disconnect between institutions and the people they serve.

But here at Poudre Valley REA, we’re proud to say we’re bucking that trend. And it’s all because of you, our members!

As a member-owned electric cooperative, our top priority is not profits or shareholders — it’s you. Your voice shapes our decisions, and your needs drive our mission.

Our focus on member-driven value has paid off. Recently, we achieved an all-time high member satisfaction score, securing a top-three ranking among electric cooperatives nationwide.

This milestone is more than just a number; it’s a reflection of the trust and satisfaction of the members we serve. Achieving this score in today’s environment of widespread institutional dissatisfaction underscores the power of our cooperative model.

Unlike other types of utilities, we’re not beholden to investors. Instead, we’re accountable to our members. This means that every decision we make is guided by a simple question: How does this benefit our members?

This member-first mindset sets us apart and allows us to continually deliver on our mission.

Our industry and communities face complex challenges, but we’re optimistic about our future. That optimism comes from knowing your cooperative is focused on continuing our legacy of having the lowest electric rates in Colorado and nationally recognized reliability and service, while navigating a changing electric grid.

We’re grateful for the trust you place in us and the opportunity to serve you. Thank you for being a part of this journey and helping us set the standard for member satisfaction.

Together, we’ll keep proving that a cooperative approach is not just different — it’s better.

Celebrate your member-driven value at the Annual Meeting on April 5.

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